In Summary
Build better B2B services with white label Google Ads campaigns from CLIQ Marketing Content.
White Label
Google Ads Management
White Label Google Ads Management Services from CLIQ MC
Expand your service offerings and increase revenue with CLIQ MC’s white label Google Ads management. Let us handle the PPC campaigns while you run your business and work on developing strong client relationships.
- Offer more services: Google Ads management without additional overhead.
- Leverage expert white label PPC management: Benefit from our proven track record in Google Ads.
- Increase revenue streams: Add a profitable service to your business.
- Maintain your branding: We manage, you brand it as your own.
Partner with CLIQ MC for seamless, results-driven white label Google Ads management, tailored to your brand.
Premium White Label
Google Ads Management Agency
How We Drive Better Results For Clients Using White Label Google Ads Management
Running a Google Ads agency is complex. We should know! CLIQ MC’s white label PPC services offer a streamlined solution for businesses wanting to expand their offerings without the hassle.
Whether you’re a social media marketing agency or a web designer, we manage PPC campaigns, audits, and client ad spend efficiently.
Our aim is to allow you to focus on your core skills, while adding additional revenue streams. Partner with us to enhance your service portfolio and deliver outstanding results for your clients.
We aim to make you look good
Delivering better ROI for a client is no mean feat. When you engage with us, you not only get our skills and experience. You gain insight into our processes, so you can confidently communicate with clients. The first step towards winning more business is to get in touch with our team.
We're also a Google-certified partner
Being a Google-Certified Partner is reserved for the absolute best of the best in Google Ads. Both you and your clients can leverage our skills and experience. Let us create campaigns on your behalf that lower spend, target more accurately, and drive better ROI.
Let's Talk Results
Here are some of the results we've achieved for our White Label Google Ads clients in Australia
Want Results Like That?
Start With A Free Strategy Session
Looking for Google Ads, a new website or SEO? Don’t hesitate to reach out to our friendly team today to find out how we can help your business!
About CLIQ Marketing Content
Australia's Trusted Google Ads Specialists
We are a full-service digital marketing agency offering white label Google Ads management in Australia. Our director-led approach is highly personalised to the businesses we work with. We don’t believe in scattershot strategies. We generate leads for service-based businesses that aspire to grow their market share and achieve their goals.
We offer a range of white label services for businesses that want to offer more. At CLIQ MC, we believe in the following three things:
We value and prioritise:
Honesty
We will always recommend taking the best course of action for you and your client. Before we proceed with any white label services, you’ll have a clear understanding of what we intend to achieve.
Integrity
We go above and beyond to achieve the absolute best outcomes for the lowest price. It’s all part of how we uphold integrity in all of our business dealings.
Transparency
Every reporting and strategy meeting you’ll have with us will be clear, honest, and transparent. In every instance, you’ll receive professional attention, and absolute assurance.
Some of the Top Brands Who Trust & Rely on Our Expertise
Why Choose Us As Your White Label
Google Ads Campaign Partner?
White Label Google Ads Agency with Decades of Combined Experience
We are a Google Partner, which means we know how to proficiently manage Google Ads accounts and campaigns. We achieved this verification by handling millions of dollars in budget, while simultaneously lowering ad spend and increasing leads for clients.
When we manage Google Ads on your behalf, your client’s business benefits from an entire team of Google Ads experts. We are all highly trained in using the google suite of advertising products. Our single-minded focus is to make you look good by reducing marketing spend while generating more and better leads. We make it that simple.
Best White Label Google Adwords In Australia
Creating strong growth and more leads for your clients
A solid pay-per-click (PPC) campaign relies on an understanding of customer intent. Creating an intent-responsive ad campaign takes a bit of work. It means doing a lot of research into how customers are searching, what they are looking for, and what they respond to.
If you are unfamiliar with how PPC functions in a Google Ads campaign, then here it is in a nutshell. Google allows you to set how much you “bid” on ad space. This space is being bid on by competitors, which can drive the price higher or lower depending on the competitiveness of the market. Once you’ve made your bid, you enter a “live auction” where the best bid on the space is chosen automatically.
It may seem complex to handle, but we know how to make it work for your client. As your PPC experts, we will work to thoroughly understand your client’s business, their goals, their market, and their customer. From here, we can develop a series of ad groups and campaigns that deliver the results they are looking for.
We aim for transparency and clarity in everything we do. This is how we create better results for your clients:
First, we onboard your client onto our MCC Advertising account to check under the hood.
The data presented to us following onboarding allows us to better optimise your campaign.
Every dollar your client spends is trackable and attributed to a goal, allowing us to improve.
We use data to our advantage, whether it indicates a positive outcome, or one that needs work.
Get In Touch With Us Today
Ready To Get Things Going?
You can benefit from our Google partnership – we always aim to deliver the top spot in ad space for the lowest possible spend. It’s how we generate mutual success for everyone – for your business, for your client, and ourselves.
How to get a custom Inbound Marketing strategy
Our Simple 3 Step Process
Step 1:
Free No-Obligation Strategy Session
To start, you’ll get a 1-on-1 discussion with one of our Google Ads Specialists, where we’ll introduce you to Google Ads, give you industry specific insights and tips. Afterwards, you’ll receive an analysis of your target market, and recommended budgets.
Book Strategy Session
Step 2:
Custom Proposal Delivery And Follow-Up Session
Next, you’ll receive a custom proposal specific to your needs. It’ll include KPIs we’ll work towards, as well as a personalised video from our director, highlighting the strategy we’ll follow.
After, we’ll lock in another time to meet, and address any questions or concerns you have.
Book Strategy Session
Step 3:
Onboarding & Campaign Launch
Upon accepting our proposal and strategy direction, we’ll start onboarding in as little as 1 business day. Following this, we’ll start developing your client’s ad account, adding white label campaigns, and adding ad protection systems. Not long after, we’ll start to see the results rolling in!
Book Strategy Session
What They're Saying
Genuine Reviews from Genuine Clients
- 4.9 Stars
- 135 Reviews
“
One of the best Google ad
specialist in across Australia
In Summary
One of the best Google ad specialist in across Australia
The team at CLIQ marketing content are wonderful specially Stef , one of the best Google ad specialist in across Australia..highly recommended 👍👍👍
Huss Obi
Google Review
“
CLIQ are trustworthy and are
responsive to feedback.
In Summary
CLIQ are trustworthy and are responsive to feedback.
Ben and the CLIQ team have been great to work with. It’s been very difficult to find a Google Ads agency that is affordable for a small business and that actually does the work they purport to do and can deliver value. CLIQ are trustworthy and are responsive to feedback.
John F
Google Review
“
Would recommend for any business that
needs advertising done on google.
In Summary
Would recommend for any business that needs advertising done on google.
CLIQ Marketing have been great to deal with.
Kyle has been handling my account with Cliq and has been more than attentive with changes and things that need to be addressed.
I had concerns about no direct contact numbers but they are really quick to call when requested via email so that has never been a problem.
Would recommend for any business that needs advertising done on google.
Nick Frag
Google Review
“
I can definitely recommend and
continue to use CLIQ services!
In Summary
I can definitely recommend and continue to use CLIQ services!
Thank you to the team at CLIQ. Awesome experience to date! I am impressed with the results on the landing page and communication is second to none. Max is talented and awesome to deal with. I can definitely recommend and continue to use CLIQ services!
Marie Walter
Google Review
“
I couldn't be happier to
have such a great manager.
In Summary
I couldn't be happier to have such a great manager.
Ben Walsh has been an absolute legend! More than helpful and goes above and beyond to help my growing business! I couldn’t be happier to have such a great manager
Christopher Talbot
Google Review
“
The staff are friendly
and attentive
In Summary
The staff are friendly and attentive
CLIQ has been awesome at managing and optimising our google ads for our business. The staff are friendly and attentive and actually ring us back and follow up things with us, which we greatly appreciate. We are happy with their services and highly recommend them.
Kevin Tu
Google Review
Frequently Asked Questions
Got a Question?
We Have The Answer!
What are white label Google Ads?
White label Google Ads is a service where a professional Google Ads agency runs your clients’ Google Ads campaigns on your behalf.
Essentially, we at CLIQ MC handle the nuts and bolts of Google Ads work for another agency’s clients—everything from keyword research and campaign setup to ad optimisation and reporting.
The best part is that you get to keep your branding on the cover. Your clients see you as the mastermind while we work in the background, delivering results that make everyone happy.
With CLIQ MC’s white label services, you get all the expertise without the need to build a Google Ads department from scratch. It’s a win-win—you focus on building relationships while we handle the heavy lifting.
How do you undertake keyword research for Google Ads?
To do keyword research for your Google Ads campaign, you can use various tools such as the Keyword Planner tool, Google Trends, and Google Search Console. You can also look for keywords in your competitor’s ads.
Once you have a list of potential keywords, you need to prioritise them based on various factors such as relevance, search volume, and commercial intent. After that, you can create your ad groups and start running your campaign.
As your white label partners, we will undertake all campaign setup on your behalf, including keyword research.
How does PPC work with web design?
PPC can be a great tool to complement your web design strategy. For example, if you’re running a campaign to promote your client’s website, you can use PPC to drive targeted traffic to your site. This will help you increase your chances of conversion and boost your ROI.
When designing your website, it’s important to keep in mind how PPC can influence your design. Make sure that your website is optimised for conversion so that you can maximise the benefits of your PPC campaign. If you’re looking for a PPC practitioner that can help you design pages to support Google Ads, then get in touch with us.
What are some tips for creating effective PPC ads?
Nobody has ever made a good set-and-forget Google Ads campaign. Some tips for creating effective PPC ads include:
- Research your keywords carefully and target those that are most relevant to your product or service
- Use negative keywords to ensure that your ads are only shown to people who are likely to be interested in what you’re selling
- Write ad copy that is clear, concise, and persuasive
- Use positive and actionable language
- Include a call to action
- Test different ad variations to see what works best
Does this seem like a lot to manage? It can feel overwhelming having to manage all of this plus your services. That’s why we offer white label PPC marketing – so you can get on with doing what you do best, while we manage Google Ads on your behalf.
Working with digital agencies like CLIQ Marketing Content can ensure that all of these tips are covered off. Where we stand out is that we offer honest, ROI-driven campaigns for you and your clients.
Is white label profitable?
Definitely. We wouldn’t offer it as a service if it wasn’t mutually beneficial. White labelling can be incredibly profitable when done right. By partnering with CLIQ MC, you can set your own pricing for Google Ads services, adding a margin on top of our flat fees. This allows you to generate additional revenue without the need for extra staff, training, or infrastructure.
Here’s how it works:
- We handle everything behind the scenes, from setting up campaigns to ongoing optimisation.
- Your agency keeps the client relationship, invoices them at your chosen rate, and enjoys the extra income from the margin.
- Your clients are happy because they’re getting expert-level results, and you’re free to focus on scaling your business.
White labelling is a sage choice for agencies looking to grow their offerings without the added pains. Let CLIQ MC help you take your business to the next level.
What should I be wary of when choosing a Google Ads agency?
When choosing a Google Ads agency, you should be wary of agencies that promise guaranteed results. Google Ads is a complex platform and there is no guarantee that your campaign will be successful regardless of who manages it. Additionally, you should also make sure that the agency you choose is transparent with its pricing and is upfront about any additional fees that you may be required to pay.
Offshore white label partners may seem like a good fit for cheap and fast results. However, offshore agencies often lack a thorough understanding of local markets, and will always try to do things on the cheap. What seems like a good upfront deal can end up costing you thousands down the track, while the campaign fails to deliver leads.
What you need is an optimised, functional Google Ads service that works for your client. You want something you can be proud to put your name on. That’s where we come in.
How much will Google Ads cost my client?
There is no set answer to this question as it depends on various factors such as the competitiveness of your chosen keywords and the amount you are willing to spend on your campaign. Generally speaking, however, you can expect to pay anywhere from a few cents to a few dollars per click.
We typically work with clients who have a budget of over $1500 per month. This entire budget goes towards ad spend with Google. Additional to this spend are agency fees, which take care of:
- Google Analytics and other account setups
- Landing pages and other content creation
- Campaign creation and tracking
- Reporting and onboarding
If you want to learn more about the cost breakdown for Google Ads, then get in touch with CLIQ Marketing Content.
How much will Google Ads cost me?
When it comes to Google Ads campaigns, there are two factors you should budget for when working with a digital marketing agency like us. First, there will be your allotted campaign budget which, at our agency – is paid directly to Google Australia Pty Ltd. Some agencies will charge your “media” spend directly to them which can be a dangerous practice as you’re not necessarily sure how much of that budget is going into the ads and how much is taken as a “bonus” by that agency. At CLIQ Marketing Content we traditionally work with clients who have a minimum campaign budget of $1000-$1500 + GST per month to pay directly to Google Ads. Given how competitive PPC ad campaigns are, you’ll be better served the more budget you can commit as too often we have seen people trying to spend small amounts on Google Ads to have a presence, but you’re oftentimes better served not spending money at all.
The second factor you should budget for when looking to undertake Google search campaigns with an agency like us is agency fees. Most agencies will charge set up or establishment fees, which can include a variety of things ranging from Google account set up, campaign creation, landing pages, software integration, and time spent onboarding clients. You will then pay an ongoing set of retainer fees or monthly management fees. Again, these can vary dramatically based on the agency and its experience, team makeup, and overall objectives. Buyer beware, if you opt for an agency that is on the lower end of management fees, you’re likely working with someone who either doesn’t have the experience to charge a competitive rate, or you’re working with an agency that outsources their campaign work overseas. At CLIQ Marketing Content we pride ourselves on being an affordably priced agency that has an all-Australian team. We are well placed in the market to be competitively priced but provide exceptional value, backed by our track record of results, positive client reviews and director-led model. Get in touch with us through this page if you would like to speak with one of our white label Google Ads specialists.
How much does white label Google Ads cost?
At CLIQ MC, we believe in keeping pricing simple and transparent, which is why we offer flat-fee pricing for our white label Google Ads services. You’ll know exactly what to expect without worrying about unpredictable costs eating into your margins.
Our pricing is structured to allow you to add your markup and make a healthy profit while offering your clients an exceptional service.
Our flat fees cover everything, including:
- Initial strategy sessions
- Campaign execution
- Ongoing optimisation
And because we’re all about efficiency, your clients will see better results, which reflects positively on your agency. It’s affordable, predictable, and profitable—exactly what a white label partnership should be.
Is white labelling illegal?
Nope! White labelling is 100% legal and widely used across various industries.
It’s essentially a strategic partnership where one business provides the expertise or services, and the other brands them as their own.
In the context of Google Ads, white labelling lets you expand your service offerings without taking on the overhead of building an in-house team.
If you’re worried about how it might look, you don’t need to be. We work seamlessly under your brand, providing top-notch Google Ads management that you can confidently offer to your clients. It’s a smart way to expand your service offering and deliver value without stretching your resources.