In Summary
Get a clearer picture of where your leads, sales and other valuable actions are coming from with analytics and conversion tracking set up correctly from the start.
Analytics & Tracking Setup
Premier Australian Analytics & Tracking Agency
When someone submits an enquiry, makes a purchase or takes another valuable action on your website, you should be able to see where they came from and what helped get them there.
But tracking isn’t always straightforward. Conversions can be missed or counted twice, events can be incorrectly configured and existing tracking can stop working as it should. At CLIQ MC, we connect your tracking across the platforms you use, so you can assess marketing performance with greater confidence.
Our analytics and tracking services can include:
- Google Analytics 4 (GA4) setup and configuration
- Google Tag Manager setup and management
- Conversion and event tracking
- Lead, form, call and purchase tracking
- Attribution and campaign measurement
- Auditing and troubleshooting existing tracking
Premium Analytics & Tracking Agency
Know What's Actually Driving Your Results
Marketing platforms can give you plenty of numbers, but those numbers aren’t much help if conversions are missing, duplicated or attributed to the wrong source.
Accurate tracking connects the activity happening across your website and marketing channels with the outcomes that matter to your business.
That could mean understanding which campaigns generate enquiries, where online sales are coming from or how people interact with your website before converting.
Accurate Conversion Tracking
Track the enquiries, purchases, calls and other actions that represent genuine value to your business.
GA4 & Google Tag Manager
Set up and configure the tools needed to collect and organise your website and conversion data correctly.
Clearer Attribution
Get a better understanding of which channels, campaigns and traffic sources are contributing to your conversions.
Tracking Troubleshooting
Identify missing, duplicated or incorrectly configured tracking and fix issues affecting the reliability of your data.
Let's Talk Results
Here Are Some of the Results We've Achieved for Our Clients
Want Results Like That?
Start With A Free Strategy Session
Make better marketing decisions with accurate analytics and conversion tracking that shows you what’s driving results.
About CLIQ Marketing Content
Your Digital Marketing & Analytics Agency
We’re a full-service digital marketing agency specialising in future-forward SEO and digital strategy. Our team combines analytics and tracking with SEO, GEO, content and digital strategy to help businesses better understand their marketing performance and where opportunities for growth may exist.
Co-directors Tim and Esther Buttery lead CLIQ with a strong balance of strategic thinking and executional efficiency. Tim brings over five years of digital experience working with global brands, while Esther leverages her background in psychology and systems to manage projects seamlessly.
We value and prioritise:
Honesty
We recommend the best strategy for your goals, not our margins.
Integrity
We remain fully accountable for every outcome we deliver.
Transparency
You’ll always know what’s happening, where your budget is going, and why it matters.
Some of the Top Brands Who Trust & Rely on Our Expertise
Why Choose Us As Your
Digital Marketing Partner?
Tracking Built Around What Matters To Your Business
Every business measures success differently. For some, it’s an online purchase. For others, it’s a phone call, completed enquiry form, booking or another action that moves a potential customer closer to becoming a client.
That’s why we start with what you actually need to measure. We configure your analytics and tracking around the actions that matter to your business, while making sure the platforms collecting that information are working together correctly.
Conversion-Focused Setup
We identify the actions that represent value to your business and configure tracking around them.
Tracking That Works Together
We configure GA4, Google Tag Manager and your marketing platforms to work together and provide a clearer view of performance.
Existing Setup Audits
Already have tracking in place? We can review your current setup and identify where data may be missing, duplicated or incorrectly recorded.
Australian-Based Experts
Our local team understands how analytics fits into the wider marketing picture and the decisions businesses need their data to support.
Our team of passionate Aussie digital marketing experts understands how important reliable tracking is to marketing performance.
From GA4 and Google Tag Manager to conversion events, attribution and troubleshooting, we bring the different parts of your tracking setup together so the data you’re relying on is being collected correctly.
Whether you’re starting from scratch or questioning an existing setup, we’ll review what’s happening, identify where problems are occurring and make sure the conversions that matter to your business are being measured.
BEST ANALYTICS & TRACKING AGENCY AUSTRALIA
Track The Actions
That Matter
Not every website interaction has the same value to your business.
A page view can tell you someone visited. A properly configured conversion can tell you they submitted an enquiry, booked an appointment, made a purchase or completed another action that drives results in your business.
CLIQ MC sets up conversion and event tracking around your actual business goals, helping you understand which marketing activity is generating the actions that matter.
We can track actions including:
- Enquiry and contact form submissions
- Phone calls and click-to-call actions
- Online purchases and transactions
- Bookings and registrations
- Downloads and other important website events
With accurate analytics and conversion tracking, you can:
See which marketing channels are generating leads and sales
Understand which campaigns are contributing to conversions
Identify how people are finding and interacting with your website
Compare marketing performance using more reliable data
Make better-informed decisions about where to focus your marketing
At CLIQ MC, we connect your tracking with your wider digital marketing strategy.
This means your analytics aren’t treated in isolation, but considered alongside your SEO, GEO, advertising and other marketing activity they’re there to measure.
As a leading analytics and tracking agency in Australia, CLIQ Marketing Content can:
Set Up GA4
Configure Google Analytics 4 around your website and the information you need to measure.
Configure Google Tag Manager
Implement and manage tracking tags without relying on disconnected or inconsistent tracking across your website.
Track Conversions & Events
Set up meaningful events and conversions around the actions that contribute to your business goals.
Troubleshoot Existing Tracking
Review your current setup to identify tracking gaps, duplication and configuration issues that may be affecting your data.
Get In Touch With Us Today
Ready To Get Things Going?
We take a connected approach to analytics and digital marketing, making sure your tracking gives you the information you need to properly assess what’s working.
PREMIUM ANALYTICS & TRACKING AGENCY
Our Simple 3 Step Process
Step 1:
Free Strategy Session
Chat with one of our digital marketing specialists to review your current analytics setup, what you’re measuring and where tracking may need improvement.
Book Strategy Session
Step 2:
Proposal & Follow-Up
Book Strategy Session
Step 3:
Onboarding & Execution
Once approved, we get started right away. Our team configures your tracking, checks that conversions and events are firing correctly and troubleshoots any issues affecting your data.
Book Strategy Session
What They're Saying
Genuine Reviews from Genuine Clients
- 4.9 Stars
- 140 Reviews
“
They have been great,
an integrous company
In Summary
They have been great, an integrous company
I’ve been with Cliq for the last 6+mths and they have been great, an integrous company. Special mention to Kyle who is always going above and beyond to provide customer satisfaction and results!
Susanna Tan
Google Review
“
They’ve been able to do what no
other agency has been able to.
In Summary
They’ve been able to do what no other agency has been able to.
High recommend the Cliq Marketing team for Google Ads management. In a little under a month they’ve been able to do what no other agency has been able to, taking a perpetually underperforming campaign and turn it into a revenue generating machine. Love your work!
Aaron McGurk
Google Review
“
Max our account manager is
really responsive and efficient!
In Summary
Max our account manager is really responsive and efficient!
We’ve been using Cliq for 4 months now. We’re happy with the service they provide. Max our account manager is really responsive and efficient!
Stella Trades
Google Review
“
One of the best Google ad
specialist in across Australia
In Summary
One of the best Google ad specialist in across Australia
The team at CLIQ marketing content are wonderful specially Stef , one of the best Google ad specialist in across Australia..highly recommended 👍👍👍
Huss Obi
Google Review
“
CLIQ are trustworthy and are
responsive to feedback.
In Summary
CLIQ are trustworthy and are responsive to feedback.
Ben and the CLIQ team have been great to work with. It’s been very difficult to find a Google Ads agency that is affordable for a small business and that actually does the work they purport to do and can deliver value. CLIQ are trustworthy and are responsive to feedback.
John F
Google Review
“
Would recommend for any business that
needs advertising done on google.
In Summary
Would recommend for any business that needs advertising done on google.
CLIQ Marketing have been great to deal with.
Kyle has been handling my account with Cliq and has been more than attentive with changes and things that need to be addressed.
I had concerns about no direct contact numbers but they are really quick to call when requested via email so that has never been a problem.
Would recommend for any business that needs advertising done on google.
Nick Frag
Google Review
Locations
We Service Businesses Australia Wide
Our SEO company in Adelaide offers search engine optimisation for service-based businesses all across Australia.
Frequently Asked Questions
Got a Question?
We Have The Answer!
What is analytics and conversion tracking?
Analytics and conversion tracking help you understand how people find and interact with your website and whether they complete important actions. These actions can include submitting an enquiry, making a purchase, calling your business or completing a booking, depending on what represents a conversion for your business.
What is Google Analytics 4?
Google Analytics 4, or GA4, is Google’s current analytics platform for measuring activity across websites and apps. It uses event-based tracking to record user interactions and can be configured around the events and conversions most relevant to your business.
What is Google Tag Manager used for?
Google Tag Manager helps manage tracking tags used across your website. It can be used to implement and control analytics, advertising and conversion tracking without needing individual tracking scripts to be manually added throughout the site.
Can you fix analytics or conversion tracking that's already set up?
Yes. We can review an existing analytics and tracking setup to identify issues such as missing events, duplicated conversions, incorrect configuration or tracking that has stopped working as expected, then make the changes needed to improve its accuracy.
Why is accurate conversion tracking important?
Accurate conversion tracking helps you understand which marketing channels and campaigns are contributing to leads, sales and other valuable actions. Without reliable tracking, it can be difficult to compare performance or know where your marketing budget is having an impact.